Another sad news in the world of smartphone games as it was announced that the Arpeggio of Blue Steel – Ars Nova – Re:Birth smartphone game will officially be ending its service on January 31. The official announcement was posted on Friday on the game’s official Twitter account.
The said game is based from the popular Arpeggio of Blue Steel anime. The game was launched in Japan on May 15 this year. In relation to the closure of the game, they have also announced that sales on paid items will halt on January 10.
Arpeggio of Blue Steel is a manga series created by Art Performance in 2009 and was released Young King Ours magazine. It was then officially released in English by Seven Seas Entertainment. Its popularity paved way for an anime adaptation which aired in 2013 in Japan. Crunchyroll also streamed the anime as it was aired. A compilation film titled Aoki Hagane no Arpeggio: Ars Nova DC premiered in Japan on January 2015. This followed with a sequel film titled Aoki Hagane no Arpeggio: Ars Nova Cadenza that premiered in Japan in October 2015.
Arpeggio of Blue Steel – Ars Nova – Re:Birth is accurately based from the anime but with an original story. It features some scenes and key battles from the anime, while the anime’s characters and Mental Models appear in the game in full 3D. The game is notable to have voice recordings from the same anime voice cast and new illustrations. It’s quite sad to know that a smartphone game based from a popular anime will have to be closed down.
Over the past years, it has been a trend of some mobile games closing and officially ending its service. It makes you question why these things happen. These can be the possible factors:
Lack of Players
One big factor as to why some mobile games decide to close down is the low population of players that go online to play them. It is quite useless that there will be some big game events that happen every now and then, but there are not many players to engage them in. For those collaboration events (which mostly common in anime franchises), it might be a waste of time to advertise their franchise to the game because not a lot of people are online to see or get into them. With that said, there is no other way but just to pull the plug.
Not Generous Enough on Gacha Rolls
RPG Gacha games have been a thing for the past years, and people go as far as spending real cash just to get the character that they wanted in the game. Gacha rolls require a lot of luck, but when a player notices that the game isn’t too generous to pull some awesome characters, they immediately just stop playing the game. It is frustrating, really: you save up the needed number of items for you to roll some characters, and in the end, you didn’t get any bigger rate character that you can use to complete game quests or battle in PVP.
Lack of Events or New Characters
One of the ways not to make a game stagnant is to offer updates like new characters, new events, and even offer freebies to loyal players. Remember that it is easy for players to delete their accounts and their game apps whenever they feel that the game has nothing to offer anymore. If you want to keep your players, you have to make sure that at least they have something to look forward to every now and then.
Lack of Advertising
One of the most effective ways to really get your game across is to advertise your game. Knowing that this is a mobile game that is more suited for anime fans, you can promote your game during anime conventions. You can offer convention attendees some freebies when they sign up on the day or give them a preview of what they can expect from it. Remember that more you advertise and promote your game out there to the world, the more that people will get into it and try it out.
Lack of People to Moderate
This has nothing to do with the players but this is about the people who are managing the game behind the scenes. An influx of players without enough people to check on bug reports or moderate the game activity can really be bad for a mobile game. Customer Service is always first. When you don’t have enough people to cater to these kinds of issues in the game, then people will just have to leave and uninstall. Simple as that.
Hacks
Knowing that this is a mobile game, it’s inevitable that some people will attempt to hack in order to get the items they want, the characters to roll, or even complete quests ahead from everyone else. Hunting down hackers takes a lot of time and dedication to the development team. Similar to the previous reason mentioned, if there are not enough people to help track down these people, then it’s possible that the devs will have to through in the white towel and close.
Sometimes A Certain Title is Not Fit to be as a Mobile Game
Some popular franchises like the Fate franchise are ideal to have a gacha RPG like Fate/Grand Order because of the variety of characters that they have. If a certain series has a mobile game but only a few main characters to obtain, then it might be pretty hard to implement updates as days and weeks go by. This is why companies need to do a lot of research and planning if they really want to pursue this because it would really be a waste when a game doesn’t even last a year or two.
So these are just some of the possible reasons why some of our favorite Japanese mobile games go offline. Let’s just enjoy its last few weeks and months and hope something better comes in to fill the void.
Source: Anime News Network
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